Creating the Golden Click: Getting Business, IT and Design to Work Together for Million Dollar Results
The goal of your web property is to make or save money, right? Weather it's by selling new products, getting customers to return and use your services or providing support - at the end of the day the purpose of your site is to (a) contribute to revenue or (b) save revenue by automation.
The goal of each department in your business is the same too - to have a successful project. To business that means one thing, to IT something a little different, to Design something different again. But they ALL have one thing in common - they want that site to SUCCEED!
Creating the Golden Click provides the real world answers that allow these highly visible politically charged projects to succeed, on time, on budget and with GREAT success. In Creating the Golden Click you will learn
- What the biggest mistake is, when it happens and when to avoid it.
- How different teams work and how to have them working together towards victory.
- How to "Speak to Your Geek." Geeks come in all different types, business, marketing, IT, design - you name it. Learn how to speak to your geeks in the language they understand.
- How not to play "chicken" on critical projects.
There are many variables to actually creating that *golden* click and this programs shows you how to cover the most critical items to get it done!
The Zen of Design: Zen Design Basics for Business & Marketing
What are the top secrets of web design? What is the secret sauce that allows UX/UI and Visual Design to create those fabulous pages that make people want to come back? Why are some web pages more appealing than others? What are the absolute best methods to get users into your page flow? In The Zen of Design Phillip covers all that and more, preparing your business and marketing teams to work with IT, usability, UX/UI and visual designers to make your web properties ROCK!
Leadership Secrets of the Pirate Captains: Creating an Environment for Teams to Achieve and Thrive!
Phillip draws on his success as a team leader, project manager and design lead of multi-million dollar projects to illustrate the leadership secrets of the pirate captains! Leadership isn't just something done by absolute rulers, it's done by many in situations that are often peer to peer. Learning how to lead even if you haven't been crowned absolute monarch!
Right Attitude + Right Mind = the Right Stuff: How to Change Your Attitude and Succeed beyond Your Wildest Dreams!
This rollicking presentation provides inspriational examples of success AND practical means of jump starting yourself back into the fast lane of your destiny. No matter where you are, these techniques work wonders. During this program Phillip shares the following: the physiology of change, then mental game, the power of doing a single item and more!
The Power of Purpose
One of the most distinguishing marks of great leaders, innovators and successful people is that they have a purpose. They understand why they are here AND what they are doing. Do YOU? Find out how to find your purpose and Live Out Loud! During this program Phillip drops the following power packed secrets:
- The first action to take that puts you in the company of millionaires
- How to discern your purpose
- The difference between passion and passing fancy
- How to use your purpose to live your dreams
